Dear Friend,
Before you decide to engage in our services, you should know that approximately 11% of the people who have utilized one or more of our services have been VERY unhappy with us.
They thought we had a “magic bullet” that would solve all their technology (AV) problems, and eliminate the confusion related to control systems. To be clear, that’s NOT what we can offer you here. More specifically:
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I can’t give you the “one thing” you should do to accomplish a seamless integration. There are actually several things we need to get right, which also include the quality of your information, how clearly defined the objective are, our integrity and reputation in the marketplace, how you respond to opportunities, and your corporate decision making process.
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We are NOT a “band-aid” type of organization, so don’t expect overnight miracles. True, we have had clients experience very effective solutions, and creative enhancements, but I would prefer that you approach us with conservative expectations and a commitment to long-term success in your business.
If you want a magic bullet to AV integration solutions, then I suggest you stay up late one night with your credit card in hand and stop by the numerous e-tailers and use their tools for AV system design. Most of our clients see significant benefit to the relationship at the first discovery session. In the beginning, you will fail more than you will succeed; that’s just a simple fact. Of course we’ll be here to support you, unravel what went wrong and to help you readjust your course. But if you aren’t willing to invest a little time and effort into making the right decision in the beginning, then we are probably not the right organization program for you.
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You will need to do some work to get a marketing system implemented, especially in the beginning. I’m not going to come to your office and do it for you. I’ll show you exactly what to do and how to do it, I’ll give you the templates and content you’ll need, I’ll teach you every short cut I know, and I’ll clarify any questions you have -- but YOU have to do the work.
The main reason people don’t have success with our program is because they are not willing to do anything. BUT -- the good news is that you don’t have to implement every single idea I’m going to give you in order to be successful. If you talk to people who HAVE gotten great success with my program, they’ll confess they’ve only used about 10% to 15% of the materials – BUT they DID SOMETHING.
I also want to point out that I fully expect you to be coming from ground zero with no sales or marketing experience to build on. That’s okay. I can work with that. What I can’t fix is sheer laziness, disorganization and deeply ingrained dysfunctional behaviors that are counterproductive to success.
Hopefully that’s not you.
But if you are willing to take 30 to 45 minutes every day to work on your marketing, learn from your mistakes and give a few of the ideas a chance to work, I’m absolutely certain I can help you.
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